Introducing the New Infinity Alpha & Primus Series

High-quality audio shouldn’t be out of reach. With the launch of the new Infinity Alpha and Infinity Primus series, are now hitting the streets! Whether you’re looking for a reliable first upgrade or a more dynamic, second-tier setup, these series deliver consistent, enjoyable sound that outclasses the basics. Simple to install, easy to love, and built to perform.

At Infinity, we believe great sound should be accessible to everyone. The Alpha and Primus series deliver a balanced, distortion-free experience that factory systems simply can't match. We’ve prioritized durable materials and smart engineering to ensure that your investment doesn't just sound great today—it stays reliable for the long haul. Here’s a closer look at what makes each series special.

Introduce the Alpha Series

The Alpha Series is all about removing the barriers to great sound. We designed these with a 'fit-first' philosophy, featuring a compact, slim-profile chassis that drops easily into almost any factory speaker location. But don't let the size fool you; we’ve utilized high-quality injection-molded polypropylene cones to ensure that even with your car's original head unit, you’ll experience a significant jump in tonal clarity and smooth, punchy bass. It’s the ultimate choice for a clean, hidden, and high-impact cabin refresh.

Key Highlights:
▪️ Crisp Vocal Clarity: Precision-tuned for sharper, more natural vocals.
▪️ Enhanced Low-End: Delivers the punchy, defined bass factory speakers lack.
▪️ Balanced Acoustics: A refined, all-around sound upgrade for your daily drive.
 
Highlight Models :​

INFINITY ALPHA 603CF 

• Speaker:6-1/2"(165mm)Two-Way Component Car Speaker without Grille
• Power handling: 90W (rms), 720W (peak)
• Sensitivity (at 2.83 V): 90 dB
• Frequency response: 60Hz-20kHz
• Nominal impedance: 4 ohm​​

​INFINITY ALPHA 603 

• Speakers: 6-1/2 inch (165 mm) Coaxial Car Speakers with Grillie
• Power handling: 60W (rms), 480W (peak)
• Sensitivity (at 2.83 V): 90 dB
• Frequency response: 55 Hz – 20 kHz
• Nominal impedance: 4 ohm

INFINITY ALPHA 693M

• Speakers: 6 x 9" (152 x 230mm) 3- way
• Power handling: 65W (rms), 195W (peak)
• Sensitivity (at 2.83 V): 93 dB
• Frequency response: 45 Hz – 20 kHz
• Nominal impedance: 3 ohm

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Introduce the Primus Series 

For those looking to push their audio a bit further, the Primus Series brings more advanced technology into the mix. These speakers are built for those who want a more dynamic and 'live' feel to their music. Featuring our patented Plus One™ woofer cone architecture, the Primus offers more surface area than competing speakers in its class, resulting in higher sensitivity and deeper low-frequency output.

Whether you are running them off a factory radio or a dedicated amplifier, the Primus series delivers the kind of detail and energy that makes you want to take the long way home.
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Key Highlights:
▪️ Dynamic Impact: High-output bass that brings a powerful, "live" energy to your music.
▪️ Precision Imaging: Experience sharp instrument separation and detailed acoustic reproduction.
▪️ Expansive Soundstage: Engineered for a wider, more immersive sound that fills the cabin.

 Highlight Models :  ​​

INFINITY PRIMUS 503CF

• Woofer: 5-1/4" Polypropylene Driver 
• Tweeter: 3/4" Silk Dome 
• Power handling: 50(rms), 150W (peak)
• Sensitivity (at 2.83 V): 91 dB
• Frequency response: 75 Hz – 20 kHz
• Nominal impedance: 3 ohms
• Crossover Point: 5kHz@12dB/octave 

INFINITY PRIMUS 603CF

• Woofer: 6.5" Polypropylene Driver 
• Tweeter: 3/4" Silk Dome 
• Power handling: 60(rms), 180W (peak)
• Sensitivity (at 2.83 V): 92 dB
• Frequency response: 55 Hz – 20 kHz
• Nominal impedance: 3 ohms
• Crossover Point: 5kHz@12dB/octave 

INFINITY PRIMUS 693C

• Woofer: 6"X9" Polypropylene Driver 
• Tweeter: 3/4" Silk Dome 
• Power handling: 80(rms), 240W (peak)
• Sensitivity (at 2.83 V): 93 dB
• Frequency response: 50 Hz – 20 kHz
• Nominal impedance: 3 ohms
• Crossover Point: 5kHz@12dB/octave 

​Overall, the Primus series is a great choice for those who enjoy stronger output, better detail, and a more engaging sound experience, making every drive feel more immersive and enjoyable.

Alpha & Primus Series Key Technologies & Benefits:

▪️ Plus One™ Woofer Cone Design
Provides a larger cone area for better bass response and a fuller overall sound experience
▪️ Balanced Dome Tweeters
Delivers clear and smooth high frequencies for more enjoyable everyday listening
▪️ Refined Tweeter Design (Selected Models)
Offers more detailed and consistent high-frequency performance across different listening levels
▪️ New Infinity ID Design
Features a clean and modern look that complements today’s in-car audio setups

Whether you’re exploring a simple upgrade or looking to enjoy a more refined listening experience, choosing the right speaker setup can really shape how you enjoy music in your car.

From easy plug-and-play improvements to more flexible system configurations, the new Infinity Alpha & Primus Series offers different ways to enjoy better in-car sound based on your preference.
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If you need any guidance or recommendations, you are always feel free to reach out to us at 1700-815-542 (Malaysia)! 

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